Century Federal Rocks Promotion
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Century Federal Rocks Promotion

by Zenia Bahel | Nov 09, 2017

Century Federal Credit Union kick started a campaign in October 2017 to help raise $1000 for the Cuyahoga County Animal Shelter. This campaign was meant to be our own version of the Kindness Rocks Project. We came up with this idea after opening our new branch in Independence, Ohio. Our goal was to engage with the local community, and create awareness about credit unions.

That is when Century Federal’s team began painting rocks and hiding them around the City of Independence, Ohio. We decided to donate $20 for every rock found, and our team members hid over 50 rocks in retail spaces, and outside offices and recreational centers in the city of Independence. Each rock found was to be returned to Century Federal’s branch in Independence, Ohio for us to donate $20, equivalent for the one rock returned. We are thrilled with the response, and appreciation we received from the residents of the city of Independence and the news media. We were interviewed on Donovan Live for WKYC, Channel 3. Check out the link to the interview with Jimmy Donovan here.

We would like to express our gratitude to the people of Independence for finding the rocks and helping us donate to the Cuyahoga County Animal Shelter. We are extremely thankful for the participation. #CenFedRocks

(Published in November 2017)